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History



2011

Vivienne Tam launches Silk Road inspired Spring 2011 collection.

Vivienne Tam designed "無懼風 無懼雨 / Never Give Up" Charity Tee to raise fund for Japan's disaster relieve. All proceeds will be donated to Japanese Red Cross Society.

Vivienne Tam sponsored the annual Technology Ventures Conference 2011 organized by Cambridge University Technology and Enterprise Club (CUTEC). 

Vivienne Tam designed a one-of-a-kind wedding gown for Chinese Supermodel Danni Li.

Vivienne Tam collaborated with leading hair care brand Kerastase to design a beautiful crochet tote bag and evening bag.

 

2010

Vivienne Tam's Spring/Summer 2010 Collection show boasts appearances by the Wonder Girls.

Vivienne Tam's Spring 2010 runway show broadcasts LIVE online.

Vivienne Tam revolutionizes accessorizing by unveiling the new Butterfly Lovers 'digital clutch'. The flower motif is removed, and replaced with butterflies.

Vivienne Tam awarded 'Leader of the Year' by Sing Tao for the Entrepreneur category.

 

2009

Vivienne Tam stars as Guest Judge on Bravo’s latest hit television series “The Fashion Show”.

The FIT Museum in New York City once again features Vivienne Tam’s iconic Mao Zedong suit in the latest Fashion and Politics exhibit.

HP and Vivienne Tam announce a continuing partnership with the next Vivienne Tam Edition Digital Clutch to debut at Vivienne’s Spring 2010 fashion show in September.

Vivienne Tam successfully launches her second collection on Stardoll receiving rave reviews.

In celebration of Barbie’s 50th Anniversary, Vivienne Tam is asked to recreate her iconic Red Chinese Wedding Dress for their runway show. The dress will be kept in Barbie’s permanent archive and be displayed on a traveling tour around the world.

Vivienne Tam sets a new standard for the fashion world by embracing social media at her Fall 2009 Fashion Show. More than 50 tech and fashion bloggers showed their support by blogging and tweeting live on HP Touchsmart computers.

Sony Animax productions seek Vivienne Tam to design outfits for the female lead in their newly animated movie titled “LaMB”.

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2008

Vivienne Tam designs a set of five one-of-a-kind Panda themed dresses to be auctioned off in Tokyo, Japan and Beijing. The auction proceeds are donated to the Wolong Panda Reserve Center in China and the World Wildlife Foundation in Japan to benefit the Pandas affected by the devastating earthquake in the Sichuan Province. The capsule collection worn by top celebrities from China, Hong Kong, Taiwan and Japan was photographed and featured in the November issues of Elle China, Elle Hong Kong and Elle Japan.

Vivienne Tam celebrates the brands 10 year anniversary in Japan with a fashion show and cocktails in Tokyo, Japan. In addition, Elle Japan includes a 20-page retrospective of Vivienne’s accomplishments to commemorate the event.

The worlds leading personal computer manufacturer, Hewlett Packard partners with Vivienne Tam to create the first ever “Digital Clutch.” The notebook debuted September 9th, 2008 on the catwalk of Vivienne’s spring/summer 2009 fashion show and will go on tour in cities such as Delhi, Tokyo, Beijing, London, Paris, Dubai and Moscow.

Vivienne Tam has partnered with Stardoll to launch her first virtual online boutique. Stardoll is the world's largest online entertainment destination for girls ages 9-17; Stardoll users can purchase virtual versions of Vivienne Tam's designs in exchange for Stardoll dollars and use them to dress up their own personal avatars. Tam said "I teamed up with Stardoll because it is an exciting way to reach out to and communicate with millions of fashion-minded girls; the site provides a new, exciting environment for young girls to channel their inspirations and express themselves with fashion."

Vivienne Tam creates a mystical dining installation for DIFFA’s 11th Annual Dining By Design (DBD) event. Vivienne’s design creation will also be displayed at future DBD 2008 markets, including: New York, Kansas City, Los Angeles, Dallas, Atlanta, San Francisco, Chicago, and Boston.

Vivienne Tam designs nine dresses featuring Mickey and Minnie patterns for a red carpet event at Hong Kong Disneyland to commemorate Chinese Year of the Mouse.

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2007

In December, Vivienne Tam teams up with Walt Disney to design Mickey and Minnie costumes in celebration of the Chinese Year of the Mouse in Shanghai.

Vivienne Tam creates a T shirt to be sold at select retail outlets worldwide in collaboration with Hong Kong Design Centre’s Image 9707 project.

In September, Vivienne Tam announces the opening of her New York City Flagship store at 40 Mercer Street between Grand and Broome Streets. The 2,200 square foot space will occupy the ground floor of the new 15-story residential building designed by Jean Nouvel and developed by André Balaz. The building’s magnificent glass curtain walls and red glass canopy serve as the perfect backdrop for Vivienne Tam’s signature designs that blend the feminine mystique of Asia with the spirit of the modern world.

Vivienne Tam joins forces with fashion powerhouse IMG to stage a spectacular fashion show during the MasterCard Luxury Week in Hong Kong. The exclusive 10-day event features fashion and luxury world’s most celebrated names.

Vivienne Tam opens this year’s Singapore Fashion Festival with a runway show of the complete Fall 2008 Jade collection. Supermodel Ai Tominaga graces the catwalk.

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2006

Vivienne Tam creates a limited quantity of silk scarves to commemorate the grand opening of the Suzhou Museum in Suzhou, China. The museum is the latest major design by the world-renown architect, I.M.Pei.

Vivienne Tam designs a limited quantity of original Breast Cancer Awareness T shirts to be sold exclusively at the boutique in the Mandarin Oriental Hotel New York. A portion of the proceeds will go to various breast cancer foundations.

Vivienne Tam is invited to a book-signing event to promote the re-launch of China Chic. The event, held at the Fashion Institute of Technology in New York, was attended by a throng of design students and Vivienne Tam fans.

Travel & Leisure Magazine covers a feature-story of Vivienne Tam’s research trip through Shanghai as she gains inspiration for her runway collection for Spring 2007.

Vivienne Tam is invited to be an ongoing guest-columnist for China VOGUE.

Vivienne Tam collaborates with Platinum Guild International (PGI) to create “Platinum Wedding”. She showcased a collection of three gowns in Beijing on April 28th: White/Western-style wedding gown; Red/Chinese-style wedding gown; Purple/Wedding reception dress. The white bridal gown is valued at approximately US$150,000.

Due to the success of her award winning book, Vivienne re-launches China Chic in a smaller version April 2006. In the book, Vivienne writes with passion and love for all things Chinese – and the many elements of her native culture that inspired her from childhood. China Chic is a window into Chinese culture and fashion. If you are interested in Chinese art, culture, history and fashion, this is your bible. China chic is available at Barnes & Noble, Border’s, Amazon.com and fine specialty stores across the country.

Vivienne Tam presents her Fall 2006 Runway Show in Roppongi Hills Tokyo March 17th, opening the exhibition for world renowned photographer Wing Shya. Runway show is followed by high profile after-party.

Vivienne Tam receives the fashion designer of the year Style Award from South China Morning Post & Harper’s Bazaar Readers’ Poll. Some other category winners included Wing Shya, fashion photography; Stephen Chow, stylemaker; Qi Qi, fashion model; Michele Reis, cover girl, and others.

Vivienne Tam opens her first store in Parkson’s Department Store in KLCC, Kuala Lumpur, Malaysia in February 2006.

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2005

The Peninsula Hotel in Kowloon is home to Vivienne Tam’s eighth store in Hong Kong.

The Andy Warhol Show in Milan, Italy, features one of Vivienne Tam’s Mao dresses in their exhibit. The exhibit opens in September 2004 and runs through January of 2005.

Vivienne Tam hosts a sit-down dinner and book signing for “Ultimate Style” author Bettina Zilkha. The event was held at the Vivienne Tam flagship store in SOHO and was attended by New York’s top society. Coverage appeared in “Page 6,” New York Magazine, the Houston Chronicle and Video Fashion.

The Vivienne Tam flagship store in SOHO, New York, is host for the Asia Society’s Asia on My Mind Dinner titled “Shanghai Nights.” The event is attended by over 200 guests including renowned author Amy Tan, supermodel Irina Pantaeva, Lord Lichfield and others.

Vivienne Tam co-hosts the Central Park Conservancy’s “Taste of Summer” kickoff party at her flagship Vivienne Tam store in Manhattan. The event is well attended by the who’s who of New York’s society.

The fourth freestanding Vivienne Tam store opens in Japan’s Roppongi Hill.

Vivienne Tam presents two showings of her Fall 2004 runway collections at Claska, the trendiest area in Japan. She makes a personal appearance to celebrate her 10 year anniversary at her newest store in Roppongi Hill and is greeted by hundreds of Vivienne Tam fans dressed in her clothing who attend the event.

Vivienne Tam opens a shop-in-shop at the prestigious Three on the Bund shopping and lifestyle destination in Shanghai. Three on the Bund boasts seven floors of the best-of-the best of designers, nightclubs and restaurants and was designed by architect Michael Graves.

World-renowned chef, Jean-George Vongerichten, commissions Vivienne Tam to design sleek and chic wait staff uniforms for his newest restaurant, JG, at Three on the Bund in Shanghai.

Vivienne Tam is mentioned in the movie “13 going on 30” as character Jenna Rink’s (Jennifer Garner) favorite designers.

Kim Harlan, Miss United States in the 2004 Miss World pageant, will tour China throughout the month of November in a wardrobe provided by Vivienne Tam.

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2004

Vivienne Tam partners with Motorola designing three original mobile phone cases. Motorola held an event in Shanghai celebrating the collaboration and Vivienne presents her Spring 2006 collection at Motorola’s launch event held in Shanghai. Coinciding with the launch, Motorola has created a calendar with celebrities showcasing Vivienne Tam clothing and mobile phone case designs to be provided as a gift in all of China’s Motorola stores.

Vivienne Tam launches her newest division – Vivienne Tam Dress. The focus of the collection is cocktail ready day into evening. The line will be available at fine specialty and department stores March 2006.

Vivienne Tam is part of DIFFA, Infiniti and Conde Nast Media Group’s “vibrant” design forum at Nobu Fifty Seven in New York to celebrate and explore leading edge fashion, architecture and industrial design. Vivienne is one of six panelists, which included Nobu Matsuhisa, David Rockwell, Karim Rashid, Shiro Nakamur and Koji Nagano. The series will be featured on a website broadcast, as well as in over 12 major publications including Vogue, Vanity Fair, Architectural Digest and many more.

Vivienne Tam is awarded the 2005 World’s Outstanding Chinese Designer by the Hong Kong Design Center. The Hong Kong Design Center held an international conference “Business of Design Week” in November that focused on Asia’s hottest business trends, while celebrating design excellence. Vivienne Tam was also the closing speaker for the Business of Design Week award dinner. Other prominent speakers included James Dyson, Hans-Kristian Hoejsgaard, Ross Lovegrove, Stefano Marzano and Andree Putman.

Vivienne Tam opens her first store in Chidlom Department Store in Bangkok, Thailand in November 2005.

The Kennedy Center in Washington D.C. features Vivienne Tam designs for “The New China Chic, Eastern Designers, Global Fashions” exhibit, part of their ongoing Festival of China during the month of October. Other designers participating included Anna Sui, Andrew Gn, Derek Lam, Peter Som, Vera Wang, and more. Press included coverage in WWD, The Wall Street Journal, Harpers Bazaar, Financial Times, LA Times, and Washington Times.

Vivienne Tam opens her first free standing store in Shanghai, China in the luxurious retail space of Xintiandi. This kicks off the extensive expansion plan of Vivienne Tam in Asia.

Vivienne Tam speaks at the Fortune Global Forum in Beijing,China. Concentrating on the increasing power of the luxury goods market, the forum brought together the worlds most successful and influential business leaders to discuss China’s increasing national strength as an emerging affluent class. Vivienne Tam was paired with Paolo Zegna of Ermenegildo Zegna Group for the panel, “Luxury Goods: Catering to the Consuming Passions of an Emerging Affluent Class,” where each designer discussed the evolving roles of the womenswear and menswear, respectively.

Vivienne Tam partners with Jessica Alba and CFDA for “Style & Sound”, a multi-faceted fundraising initiative on behalf of Fashion Targets Breast Cancer. Designing a customized iPOD case to pair with Alba’s personalized playlist, Tam’s creation was presented, along with other leaders in fashion and entertainment industry, at a live auction event held in June.

Vivienne Tam wins the prestigious Outstanding Women Entrepreneur Award in Hong Kong.

In its first celebrity advertising campaign, Northwest Airlines features Vivienne Tam, among other influential Asian celebrities, artists, and designers, to promote their new business class seats.

As part of an on-going relationship as a brand ambassador for The Mandarin Oriental Hotel Group, Vivienne Tam will be featured in an advertising campaign to break in spring of 2005 in nationally distributed U.S. publications.

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2003

Vivienne Tam enters into a partnership with Jean-Georges Vongerichten, one of the world’s most celebrated chefs whose roster of restaurants includes Vong, Jean Georges, Spice Market, Prime Steakhouse, etc. Vivienne is asked to design the wait staff uniforms for “66,” the celebrity-studded Chinese restaurant in Tribeca, New York City.

The famed Mandarin Oriental Hotel Group chooses Vivienne Tam to design their signature fan, a transparent Lucite and mirrored creation, for permanent display within the lobby of the newest Mandarin Oriental Hotel at the Time Warner Building in New York City. This is the first time a fashion designer is commissioned to create their iconic logo.

The Shanghai International Fashion Center and the Lujiazhui District Government invite Vivienne Tam to participate in the 2003 Shanghai International Fashion Showcase. Vivienne Tam is in great company with internationally renowned brands such as Salvatore Ferragamo, Vivienne Westwood, Lanvin, Paul & Shark, Aigner and yachling. The show receives rave reviews from international journalists, as well as regional press. She also served as a judge for the London Awards.

Vivienne Tam is awarded at the China In Style Fashion Award by LYCRA and CHANNEL YOUNG, one of the most highly anticipated social events of the year. Vivienne receives an internationally recognized award that is given Chinese individuals that have contributed to the advancement of the Asian culture. Other recipients include IM Pei, Yo Yo Ma, Tan Dun, Wang Kar Wei and David Tang. The awards are televised to over 500 million viewers.

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2002

In an unprecedented move, Vivienne Tam presents her 2002 Fall Collection at the Great Wall of China. The momentous occasion celebrates the success of Asian artists and designers and the grand opening of the ultra-chic retreat, "Commune by the Wall."

Vivienne Tam presents at the annual MTV Asia awards. She bestows the award for most fashionable actress to Zhang Ziyi.

Vivienne Tam joins Lycra in a massive advertising campaign throughout Japan to bring awareness to the fight against breast cancer.

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2001

Vivienne Tam opens her third freestanding store in Japan in the city of Daikanyama.

Vivienne Tam participates in the “China Without Borders” exhibition at Sotheby’s in New York City.

The New York Book Show, which represents the very best in book publishing, awards Vivienne Tam’s “China Chic” 1st Place in the Best Book Design category and 1st Place in the Best Book Cover Design Category.

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2000

Vivienne opens a new freestanding store in Tokyo. This marks her second store to open in Japan after her flagship store in Kobe.

Vivienne releases her first lifestyle book entitled, “China Chic,” published by Regan Books. In the vivid, 314 page color-soaked coffee-table book, Tam combines her passions of fashion, art, and traditional culture bellowing through China, her ultimate means of expression.

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1999

Vivienne Tam is selected to design and customize her first-ever automobile for General Motor’s “Concept Cure” program, which benefits the Nina Hyde Breast Cancer Research Fund. The car tours nationally and receives accolades for execution and design based upon the symbol of the dragon. Vivienne Tam’s car succeeds to evoke a sense of healing.

Vivienne Tam’s most notable designs will be prominently displayed in an exhibition titled “China Chic” at the Museum of FIT in New York City. The show will demonstrate the evolution of Chinese style and its influence on modern international fashion.

An exhibition titled “The Shape of the Colour: RED” at the Lighthouse in Glasgow will feature a full length red/black positive/negative Mao coat designed originally by Vivienne for Barneys New York 1997 holiday windows dressed by Simon Doonan.

The Victoria & Albert Museum in London is the third museum to include Vivienne’s “Mao” collection in their permanent archives. A temporary exhibition titled “Mao Craze” will be the first to feature Vivienne’s designs in the museum. Along with this Vivienne Tam is the sole American designer featured in the V & A’s ‘Fashion in Motion alongside footwear designer Jimmy Choo.

Mega celebrity Julia Roberts is outfitted in head-to-to for her press junkets and premiere of “Notting Hill” co-starring Hugh Grant. She is photographed in major international publications wearing a red beaded dress.

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1998

Vivienne Tam signs an exclusive licensing agreement with Itochu Corporation for distribution in Japan. An extensive advertising campaign, multiple shop-in-shops and two freestanding stores propel the brand to immediate success.

Vivienne Tam is nominated for the esteemed Council of Fashion Designers of America (CFDA) Perry Ellis Award for New Fashion Talent for 1997.

International Herald Tribune fashion critic Suzy Menkes deems the fall 1998 collection a breath of fresh air and quotes celebrity guest Julia Roberts exclaiming the show as “Fabulous.” This collection, inspired by the country and people of Bhutan, merits Vivienne the title of “individualist” from the global media.

Vivienne Tam is chosen as a celebrity judge, alongside with Richard Johnson and Cindy Adams, at the 1998 Miss Universe Pageant in Hawaii.

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1997

Vivienne Tam is one of the first ever to be honored as “Outstanding Alumnus” at her alma mater, Hong Kong Polytechnic University.

Vivienne Tam opens her first freestanding store in Soho, New York. The 2,700 square foot shop incorporates classic Chinese elements such as a pair of Fu Dogs, a 16-foot white cutout symbol of Double Happiness, eight antique wooden screens, and a red life-size dragon against a red wall. Together all of these elements reflect a modern gallery like feeling with old world Eastern convention and harmony.

Hong Kong government officials invite Vivienne Tam to be one of 100 distinguished guests to witness the historical return of Hong Kong to China.

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1996

Vivienne signs a license with Candie’s to create a line of spring shoes. A Chinese inspired beaded mule with a lacquer carved heel becomes a best seller worldwide.

The 1997 spring collection creates an international trend for Chinese inspired clothing and receives rave reviews from the media. A signature floral embroidered net slip dress appears on the cover of WWD during fashion week.

The “Kuan Yin” (Buddhist Goddess of Mercy) print on netting is collected for the permanent archives of the Museum of FIT, the Metropolitan Museum of Art in New York City, and the Victoria and Albert Museum in London.

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1995

People Magazine tributes Vivienne Tam as one of the “50 Most Beautiful People” in the world.

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1994

Vivienne designs the controversial “Mao” Collection for spring 1995. It’s incorporated into the permanent archives of the Andy Warhol Museum in Pittsburgh, PA and the Museum of FIT in New York City.

Vivienne Tam’s infamous black and white “Peony” print dress is collected for the permanent archives of the Costume Institute at the Metropolitan Museum of Art in New York City.

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1993

The “Vivienne Tam” signature “East Meets West” inspired clothing debuts on the New York runways with the spring 1994 season and garners attention with the cover of Women’s Wear Daily.

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